"Large nonprofits with well-known brands simply have a different experience on Facebook. They can post more often with less risk of getting hidden or unliked, their fan base grows faster, and they often have great content to share in status updates that easily inspire comments and likes. Great for them (they were small once too), but most nonprofits will have to make a concerted effort to grow their fan base and find their Facebook voice. It takes time, patience, great content, and a commitment to integrated online communications. That said, here are five ways to grow your nonprofit’s Facebook fan base:"
http://nonprofitorgs.wordpress.com/2011/06/27/five-ways-to-grow-your-nonprofits-facebook-fan-base/
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