Entertainment Companies Launch ISBN-like System for Film and TV Content

“EIDR has been developed to address a critical need for a universal ID system for all types of audio/video assets in the entertainment industry, making it easier for businesses to search, track rights and report revenue based on an assets’ unique ID. The expected results are increased accuracy of information flowing to consumers, and lower cost and more efficient back-office processes.”

http://publishingperspectives.com/2010/10/entertainment-companies-launch-isbn-like-system-for-film-and-tv-content/

http://eidr.org/newspress/leading-entertainment-companies-create-registry/

http://eidr.org/