"Keeping it fresh: readers will want to come back to your site because there will always be something new for them. Short stories allow you to have limitless commercials that will promote your novel. [...] The ideal short story is one that is between 1000 to 2000 words long. It's longer than a piece of flash fiction but it's just as compact. With short stories the emphasis can be either on plot and structure or if you want it can be about a few specific details. The easiest approach is to focus on just one or two characters. "
-- M.L. Poncelet
http://blog.marketingtipsforauthors.com/2011/05/how-to-promote-your-novel-with-short.html
-- M.L. Poncelet
http://blog.marketingtipsforauthors.com/2011/05/how-to-promote-your-novel-with-short.html
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