"1. Failing to showcase (or even mention) your books on the Facebook profile.
I am amazed at how many authors don't even mention their books on their Facebook profile. Be sure to include a description of your books in the "About You" section, which is on the Info screen of your profile.
Another good strategy is to call yourself an author in the current job title that you list in the Employers section of the profile, then list your business name or book name as your current employer. Both your job title and employer name show up at the very top of your profile, which gives you great visibility. "
http://bookmarketingmaven.typepad.com/book_marketing_maven/2011/06/are-you-making-these-10-mistakes-on-facebook.html
I am amazed at how many authors don't even mention their books on their Facebook profile. Be sure to include a description of your books in the "About You" section, which is on the Info screen of your profile.
Another good strategy is to call yourself an author in the current job title that you list in the Employers section of the profile, then list your business name or book name as your current employer. Both your job title and employer name show up at the very top of your profile, which gives you great visibility. "
http://bookmarketingmaven.typepad.com/book_marketing_maven/2011/06/are-you-making-these-10-mistakes-on-facebook.html
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