How Outposts Improve Your Ecosystem

"Thinking of your primary online presence as your home base (and it doesn’t have to be a blog, but Twitter isn’t necessarily the right medium, I don’t think), and then thinking of the places where you make social connections as your outposts (realized I forgot LinkedIn, but I’m there too, obviously), then you see how you might prioritize your time and/or how you might try keeping the value chain alive. "

http://www.chrisbrogan.com/how-outposts-improve-your-ecosystem/