A significant number of visitors will be searching for new publications having read about them on other marketing channels, so you want to make this easy for them. An up-to-date launch list will also serve to show prospective authors and clients that you are active and have presence, particularly if the new publications have received significant publicity. The front page of your website could feature a scrolling list of book covers or a quick list of recently published work."
http://www.thebookseller.com/feature/website-mistakes-10-avoid.html
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