Getting the Most from Book Contests & Awards

"An author friend submitted his book to be considered for an award. Although he didn’t win, he was nominated for an award, giving him the right to put a sticker on his book saying something like: “Nominated for Georgia Author of the Year.” He says that this sticker really helps him with sales.

For low platform authors who aren’t household names, we need all the help we can get. So why not pursue honors, awards and blurbs that tell buyers, “This book is special!”? Authors who win awards can say to a bookseller, “This award-winning book…” which sets it apart from most competing books."

http://jstevemiller.com/blog/?p=165