"The city faced a common problem: Parking was free, but the few merchants who were still in business complained that it was inadequate. The people who worked in the stores took most of the spots, leaving customers to drive around searching for one – or just staying away. Meanwhile, the city had a vision of a revitalized downtown but no money to repair sidewalks, plant trees, increase security or take any of the other steps necessary to attract people.
Shoup recommended charging enough for parking to maintain an 85 per cent occupancy rate and using the money shoppers dropped in the meters to improve the neighbourhood. The revenue couldn't go into the city's general coffers; it had to be spent on the streets.
Once that happened, the business community started to invest, too – even sandblasting and renovating derelict buildings – and soon the shop owners, who had initially opposed meters, wanted to charge for parking until midnight. They wanted the money for the improvements, but they also discovered that their fears about scaring away customers were unfounded – anyone who really wanted to shop or eat in the area was willing to invest a few quarters.
As the area became more popular, the meters raised more money for more improvements, which increased the popularity. And so on. The city now collects one million dollars a year to pay for upkeep that includes sweeping the sidewalks nightly and steam-cleaning them twice a month."
http://www.thestar.com/News/Ideas/article/424158
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